004: Become a LinkedIn Video Ninja - with Alex B. Sheridan

Are you ready to get out of your comfort zone and stretch your LinkedIn marketing skills by including video to your content repertoire? Well, look no further as LinkedIn guru and video specialist, Alex B. Sheridan helps people use video content to generate leads and publicity on LinkedIn, and today he shares his LinkedIn ninja skills to help you grow your business and generate consistent leads on LinkedIn.

Using LinkedIn for many people is like going to the gym. You go, you pick up the weights, you do some cardio, but you don't really have a plan, you don't really know what you're doing. That’s how it works on LinkedIn. You’re trying to make connections, find leads, and learn, but you just don’t know how to do it. 

That’s where Alex comes in. First, he says that you need to focus on giving...don't be afraid to give away tips and information, it will always come back to you. If you can focus on serving other people on the platform, then you’re going to get back more than you ever give away. 

You will hear how you find your target audience on LinkedIn, how to reach out with video direct messages (DMs), and what to post. 

Alex talks about how it feels uncomfortable to get on video and put your face out there. But if you want to succeed and stand out, video is the way to do it. When you adapt, evolve, and take advantage of the new marketing tools out there, you’ll give yourself an edge over your competition. 

And that’s the ninja edge that will generate revenue. Do you want to work with Alex? Send him a message on LinkedIn; he’d love to hear from you.

What’s Inside:
—How to overcome obscurity and stand out among 99% of people on LinkedIn.
—Alex’s advice for getting comfortable using video as a marketing tool.
—Alex explains the LinkedIn algorithm and how you can use it to your advantage.
—The inevitable negative reactions: How do you react to them?

Links Mentioned in this Episode (clickable):
Alex Sheridan on LinkedIn
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