Episodes

We define ourselves by the things we choose to buy. Simple as that. Understanding that key concept can help you unlock marketing strategies that will help you cut through the noise and reach your target audience. Join me as I...

We all want to improve, right? We all want to get better at sales, at marketing, at running our own business...but are we willing to do what it takes? Did you know that 94% of people who buy self-help books …

If 2021 is the year you’re aiming for that promotion, then you need to know the skills that senior leaders are looking for. Should you really schmooze more with your boss, or is it really time to improve your communication …

Is customer service a main focus of your business, or is it reactionary? Do your employees know what real customer service is, and how to deliver it? Do they, or you, have a plan? Well if you've answered the wrong …

How much fun can two people have in one interview? Well find out here as the “the Social Media Sherpa" herself, Shaily Hakimian digs in and let's lose (with a few shots of tequila to help along the way) as …

Why is your sales team closing just 28%? If you ask the marketing department, it's because they don't know how to close. If you ask sales, they will tell you the leads suck. The truth? The blame really lands at …

Happy 2021, and get ready for some Rocket Fuel, with the first guest of the year, Mike "C-Roc" Ciorrocco. If want or need that small kick in your ass to get the year started, this is the episode for you! …

You’ve gotten some great engagement on your social media posts, but you can’t seem to figure out how to get clients. You're tempted to use the shiny new automated messaging system, but then wonder if anyone will ever trust yo...

Can you simply follow the company sales process and be successful? Can you leave your personality at the curb and simply go through the company pitch and expect to close? Today's episode of Marketing and Sales, Over Cocktails...

Covid has forced us to integrate our work life into our home life, whether we want to or not. There is no longer a "work-life balance," there is a "work-life integration." Join me and this week's guest, Executive Business Coa...

Did you know that average person swipes on their phone screen enough times every day to equal the height of the Statue of Liberty? Did you also know that the average life-span of a single post is less than an …

There’s a scale of knowledge that’s in the subtext of every sales conversation. You, the salesperson, knows every feature of the new product, and your customer only knows that they need something. Finding out what the underly...

“Does anyone have any questions?” might be the worst question ever asked by a presenter. After a deadly, dull presentation, the last thing anyone wants to do is drag it out by asking questions. Avoid becoming the poster-child...

With each social media platform having its own rules and demographics and algorithms, learning how to reach your customers can be confusing and time-consuming. Instagram expert Lauren V. Davis is going to demystify how to bui...

"Headless Body Found in Topless Bar!" You kept reading didn't you? Well if you liked that, you'll love my latest episode of Marketing and Sales, Over Cocktails , as I interview long-time marketing guru and agency expert, LORR...

So how do you start a sales conversation? With a pitch, or with connection? 🤔 Or, how do you deal with a prospect who's budget is lower than your product or service? Find out by tuning in to my latest …

Are your marketing efforts authentic? Or do they come across as salesy? Do you sound like everyone else? Or are you original? Tune in to my latest podcast with marketing agency owner and small business entrepreneur, Kelli Max...

So are you a Sales Rep... .......or a Sales Professional? Better yet, how do your customers or prospects view you...as a Sales Rep, or a Sales Professional? The difference is enormous. Listen to my latest Marketing and Sales,...

Did you know that 90% of people surveyed hate talking to salespeople? Did you know that the figure is even higher when you ask salespeople themselves if they like talking with a salesperson? In a wonderfully poignant and hone...

So can you double, or even triple your revenue, with one simple sales question Can you 3x your sales revenue by implementing a daily 5-minute system? The answers to these and so many other sales questions can be found in …

The polished marketing messages of yesteryear just don’t cut it on social media anymore. Consumers want real, honest, and vulnerable messages from the thought leaders, experts, and influencers they follow. That's where social...

Have you ever read a great book and wanted to not only meet the author, but pick their brain as well? Well, I consider myself one of the luckiest guys as I did exactly that and sat down with a …

You think a sales and marketing podcast could be a little stuffy, or just have the same old stuff being spit out week after week? Well if that's your take, be prepared to be converted as you better put on …

Are you selling like it's 2020, or 2006? Have you kept up with the wave of technologies that has transformed how sales operates, shifting the balance of power from the salesperson, to the buyer? Have you changed your mindset ...